Chuck Dewald III was practically born into the restoration industry. He set up air movers as a child when his arms were barely strong enough to carry them. The son of Chuck Dewald Jr., the designer and architect of the world’s first hands-on drying school, Chuck Dewald III was told at an early age that he would have to work hard for everything and nothing would be given to him. He demonstrated his strong work ethic at a very early age, and when he was 9 years old he started mowing lawns for money. He asked his dad for a lawn mower, and his father drove him to the local bank and firmly told him to go inside and get a loan for the lawn mower.
Unbeknownst to the young Chuck Dewald III, his father had already called the bank’s loan officer to tell him his plans to teach his son the value of a dollar. After getting a hard time from the stern loan officer, Chuck Dewald III had a loan for his $255 lawn mower that took him all summer long to pay off, but it was his. It was a very similar story when Chuck Dewald III told his father that he wanted to be a part of his restoration company in East Tennessee. Even though Chuck Dewald III had graduated Summa Cum Laude from East Tennessee State University with an honors degree in Biology/Chemistry, took the MCAT for Medical School, and was asked by his school to apply for the Marshall, Truman, & Rhodes Scholarships, his father treated him just like everyone else who worked for the company (probably even a little tougher) telling him, “Until you learn the ins and outs of my industry, you are not worth much to me and I will pay you accordingly.” His dad allowed him start out sweeping floors and cleaning equipment at $6 an hour.
Chuck Dewald III started at the bottom working and learning every part of his father’s company–from fire and water restoration to carpet cleaning. Chuck Dewald III would eventually start and run the Mold Division of his father’s company, but his interest in water damage kept pulling him back and he could not get it out of his mind. After being in the field for a couple of years, he noticed what his father had noticed a few years back: that this industry was all over the board and there were still so many questions that our industry could not answer. Chuck Dewald III developed a great passion for knowing the science involved with the drying process and more than anything loved the interaction with the home and building owners as well as the insurance adjusters. He had thought he wanted to be a doctor so that he could help people, but he realized his true calling was to help people by restoring their most valuable and prized investments–their homes.
Chuck Dewald III started reading every book he could get his hands on from Atmospheric Chemistry & Physics to Advanced Thermodynamics trying to fully grasp the entire scope of the drying process to perhaps be able to start to answer some of the questions that the restoration industry couldn’t at that time. His goal was simple: to understand the drying process and the science of psychrometrics better than anyone else.
Chuck’s father started to notice this passion and drive in his son and had the idea to involve him in his hands-on drying school. Chuck started there, just like every place before, at the bottom. He worked his way up until one day he was standing up there with his father teaching the industry’s best and brightest at the ripe old age of 24. Chuck was often asked if he was ever nervous as a young man teaching professionals 2-3 times his age, but he knew there was nothing to make him nervous after having to teach a one-student class all by himself–his own father.
Everything after that was easy. Chuck Dewald III needed a different technique to teaching than his father. His father had earned the credibility and authority to teach restorers and tell them the major errors of their ways, but Chuck was new to this and needed a different approach. He decided to simply show the restorers what they didn’t know or what they thought they knew with math and science with just a little frankness and veracity he learned from his dad mixed in (he is his father’s son and can’t deny what is in him). He sought to earn respect by understanding the drying process and drying methods unlike anyone else.
Chuck Dewald III would soon start to make his impact in the school and industry by developing new drying ideas, techniques, and equipment. He and his father made a great team. Chuck Dewald Jr. told the restorers what to do and Chuck Dewald III explained to them why it worked and why they should do it. He soon gained the respect of an industry and–even more difficultly earned–his father. Chuck Dewald III has been in the restoration industry now for over 14 years professionally and officially but over 30 years unofficially. He still goes out into the field to lead and mitigate water losses for Midwest Remediation out of Indianapolis, IN.
Chuck Dewald III bought the drying school from his father in 2006 and ran it for 5 years before taking a break from teaching for a while. Chuck has since joined up with a partner he truly respects in Dave Sweet to start this new drying academy in Indianapolis, IN.
Chuck Dewald III has since trained over 6,000 restoration contractors and 600 insurance professionals. He has been active in management and consulting roles in hundreds of water losses (including many commercial and high profile losses). He has helped organize and initiate the IICRC ASD training class and certification test: he has helped develop and fine tune many techniques and methods that are now a part of the industry standard S500. Chuck has worked with his father to design and develop the industry’s first high efficiency axial air mover in the Gale Force as well as the two most efficient air movers still today in our industry (Phoenix Focus and Dry Air Force 9). He has solely had the idea and design for the industry’s only dehumidifier performance amplifier the Phoenix Solution. He has developed brand new industry-revolutionizing drying techniques, methods, and concepts. He has acted as a consultant and expert witness in many large losses; he has introduced the industry’s first and most accurate evaporation formula E³ (Enthalpy Evaporation Evaluation). Chuck has spoken to 50 senior engineers at ASHRAE about the science of Psychrometry and done many seminars and public speaking engagements for associations like RIA, DRC, DKI, and Connections just to name a few. He worked with his father to help develop the industry’s first Water Classifications, Dehumidifier & Air Mover Calculations, as well as Pad testing criteria that are all now widely used and accepted by the restoration industry. He helped write the curriculum that is used by all schools with flood houses today. Chuck holds 4 U.S. Patents of his own, one pertaining to a clothes dryer with desiccant wheel and heat recovery technology. Chuck’s expertise is sought by equipment manufacturers and distributors to help test their equipment to make it better.
Chuck Dewald III still wakes up every day in search for a better method, technique, or piece of equipment when it comes to the drying process. He keeps learning every day with the same initial goal in mind–to be the best in this industry and understand drying better than anyone just like his father Chuck Dewald III has helped shape and change the restoration industry for the better and will continue to do so as long as he has anything to say or do about it. Who knows where it will go from here? Chuck Dewald III has a son named Chuck Dewald IV, who is ready to turn 9 and maybe soon will be asking to go buy a lawn mower.
Chuck Dewald II loves the restoration industry. He is passionate about our industry being the best it can possibly be. Though there were many classes on drying, he knew that students were leaving class without a true understanding on how to dry. Before building his school, many in the restoration industry sought Chuck’s help and advice. His reputation for a practical understanding on how a structure actually dried quickly spread. It did not take a long conversation with Chuck for a person to realize that what he thought he knew about drying just might possibly be all wrong. Those who were interested in giving their customers the very best they could, began telling Chuck that he needed to be teaching and setting the industry straight! In December 1998 Chuck Dewald II opened the first ever “Hands on Drying School” in the beautiful hills of East Tennessee.
Through his own work as a restorer and after much testing and experimenting, Chuck discovered that a great deal of commonly held information about drying did not hold true as conditions in the field were different from conditions in a testing facility. Chuck decided to recreate scenarios that restorers encountered in their day-to-day business. During the course of three intense days, students learned the complete structural drying process. Certainly, there was classroom instruction; but even more importantly, they received invaluable “hands on” training. Never one to excel in “book learning” Chuck felt that his fellow restorers would most benefit by rolling up their sleeves and training in the same types of situations that they faced every day on the job. He knew that a logical and practical understanding of the drying process would stick with them and make more sense than words on the pages of a manual.
This was a revolutionary idea, and as is often the case, change comes only after a long hard fought battle. For many, Chuck was just someone who rocked the boat. However, those who really know his heart know his passion and commitment to the industry. He fought with grit and determination to make this industry the best it can possibly be. He knew without a doubt that there really was a better way to dry. His desire was to help owners and techs do just that.
Chuck did not stop there. He started working with the top manufacturers of drying equipment. He began testing equipment and implementing his own ideas for improvements. His input led to new and better drying equipment on the market today.
Still, Chuck was not satisfied. He began working directly with many of the top insurance companies. He knew that in order to give the homeowner the best possible experience not only did the equipment need to be improved, restorers needed better training, but also insurance adjusters definitely needed a more thorough understanding of the drying process. Through the years, Chuck has worked with several insurance companies and has trained hundreds of adjusters.
Chuck is a man of many words and just as many “non-words.” In his passionate appeal to his students, he often spouted out phrases that became known as “Chuckisms!”
Many have had the privilege of receiving his 50-cent tips that he spouted out during class. With a twinkle in his eye he would say, “I’m about to give you a 50-cent tip and if I were you, I would write this one down!” Those 50-cent tips would become invaluable in the way their company dried structures.
Like many others, Chuck hated the typical classroom setting. Though his former English teachers might have cringed, his unique style and way with words made learning fun.
It was not long, before his unorthodox style of teaching got the attention of others. In 2004, Chuck received a call from the Wall Street Journal. They sent one of their journalists to Chuck’s school. After that visit, Chuck was informed that there was to be an article written about him and his school in the Wall Street Journal. To top it off his picture would be in the paper in pixels. Of course, the WSJ was not his average “reading material,” A friend had to give him a paper to show him what pixels were!
It was a great honor to have an article written about Chuck and the school in this prestigious paper. However, if you ask Chuck, he will tell you that his greatest achievement in the industry is to have a former student come up to him and say, “Your teaching changed my life and our business!”
I began my journey in the cleaning and restoration industry in 1990 with a single cleaning truck and a desire to make a better life for my family and me. In the winter of 1995 I expanded my business to include water damage with the help of Bob Bonwell of Advantage Marketing. Mr. Bonwell introduced me to another ambitious cleaner, and we joined forces to tackle more restoration projects. I soon realized that by doing restoration projects in addition to cleaning, we could really grow our company.At first, I tackled the jobs with minimal training, learning along the way. It was not until I was introduced to Chuck Dewald (a.k.a. Master mullet) that I realized how little I knew about restoration. I was a student in the second class of his first drying school in Morristown, Tenn. After three days learning from Mr. Dewald, I realized what I needed to do and the tools I needed to use to create the company that I dreamed of having.
After getting hands-on drying training from Chuck, I remember telling my staff that I should call and apologize to every past customer, feeling confident that their buildings may not have dried properly. Those 3 days in 1999 changed my entire life. Ever since then, I have sent each staff member to Chuck’s drying academy so our company would become highly skilled in structural drying. Over the years I have formed great friendships and business partnerships with the Dewald family. In the past few years, Chuck and I merged East Tennessee Rentals and Bone Dry Rentals to better serve other restorers during disasters with rental equipment.
In 2015 I purchased what would become the new home for our structural drying academy. At first, my intention was to use it for training of our staff and education of our clients. However, I soon realized that the new technicians I hired as our business grew had the credentials to call themselves certified technicians, but they lacked the hands-on knowledge. So I broadened the focus our new facility and built a school to train any aspiring structural dryers and restorers that is more concerned about creating technicians who can do the work–not just pass a class and earn a certificate.
The cleaning and restoration industry has been very good to me. I have been blessed with a staff that is second-to-none. Our faith in God is what drives our company. We believe that we are the hands and feet of Christ when we serve our customers, so we take our work very seriously. I have been in the industry for 26 years, and I know that there are fewer years ahead of me than behind me. My passion is to train the next generation of restorers to be greater than we were, and to leave this industry someday much better than we started.
For nearly three decades Bill Holz has been both a student and a teacher of the in-home sales process. His vast experience in the niche that is known as “direct to the consumer” or “in-home sales” are what sets him apart from most sales trainers. For the past 30 years Bill has been involved in in-home sales, sales training, and direct to consumer marketing. Bill doesn’t talk theory, he lives this art, and will challenge you to make very specific changes to ways in which you interact with today’s consumers.
Bill has led and trained sales teams as large as 125 sales reps and 18 sales managers, but most importantly he has “walked in your shoes”, and prides himself on being an in-home sales professional. Bill still enjoys running leads with his students, and has been known to jump in the car after a class to show his students how his process works in the real world. Bill has firsthand experience winning in both large urban and small rural markets. Bill understands the challenges that make in-home sales so different from B2B sales. His passionate energetic style will keep you engaged.
Bill has had the privilege of working in the field with some of the best in home sales people in North America. His time in the field, and his studies have given him the experience and knowledge required to create his proven “7 Step” selling process. Bill’s system teaches you how to be respectful of today’s consumers time while still hitting on all of the points required to allow you to close the sale, in a professional and pressure free way, on the first call.
As part of your tuition fee you are invited to join Bill for 4 hours the morning following the Crawlspace Encapsulation Specialist class to learn more about his “7 Step” selling process. Bill is the Director of Sales for Santa Fe, but his class is about much more than just selling encapsulations. The knowledge you gain will help you sell more of any product or service you sell directly to consumers in their homes. Please join Bill and take home the knowledge you need to take your presentations to the next level.